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Radio still triumphs

March 28, 2014

Mashable reported today that radio is still the number one way that people find out about new music…sorta.  The website shows a graphic based on a survey, taken from Americans ages 12 and up.  The graphic separates every website individually and groups AM/FM radio together.  AM and FM bands have two distinct audiences, so it may not be as fair to compare each website to it.  

I’m a radio dj, so I think this news is fantastic, but it doesn’t show the full story.  If you add all the online only mediums (not including XM radio), Internet takes up about 26 percent of the chart.  One thing I found interesting, is how much friends and family play into finding out about new music, but I would have liked to see if that includes seeing people play songs on spotify.

Rock question of the week:

How do you find out about new music?

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